Nextel – Being happy is being who you are
0Cases // out 29 2010
Client: Nextel
Agêncy: One Digital
Period: 2010 (Brazil)
Interativity: Torpedo de Voz
Campain: Being happy is being who you are
Mechanical: Action that blends social networking with torpedo voice. The Internet user can create a video using his Facebook friends to do so. Just accept the Facebook application and it will get the picture and friends in the social network.
Actor Fábio Assunção, playing a psychiatrist, tells a story that will involve selected friends. At the end of the film, the participant will receive a link Fábio Assunção that can be shared on Facebook and Twitter.
